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      How to Market Your Certification Program to Grow Adoption
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Launch and Scale Your New Certification Program with Confidence

Q: Can you help us design a certification program?

Yes. Kryterion specializes in custom certification program development built to industry best practices—not off‑the‑shelf templates. Our design process includes: Competency modeling & role analysis Certification scope & level definition Assessment strategy (knowledge, performance, or hybrid) Alignment to employer and industry expectations

Launch your new certification program with Kryterion. From agile test development to psychometric services and global delivery, we help you go to market faster.

Certification Program Development From Concept to Launch

Launch your program with confidence using our integrated assessment technology and expert psychometric services. From conducting your first Job Task Analysis to delivering secure, valid exams, we provide the end-to-end support needed to get your certification program off to a great start

Services Designed to Support New Programs

Our unique combination of assessment technology and psychometric services will help your program get off to a great start.

Test Delivery Solutions

Our Multi-Modal Test Delivery, 1,000+ global test centers, and optional payment capture services will help you reach candidates quickly.

Test Development Platform

Use our advanced and easy-to-learn platform to take an agile approach to test development. Rapidly build your tests free from editing and publishing fees.

Psychometric Services

Make the most of our practical psychometric services as and when you need them. Our experts can help you get it right the first time.

FAQs

What do I need to start a certification program?

To start a certification program, organizations typically need:

- A clearly defined target audience and market need
- Subject matter experts (SMEs) to develop exam content
- A secure test delivery platform (online or in-person)
- Psychometric guidance for exam validity and defensibility
- A plan for launch, marketing, and ongoing program management
- Learn more here

What is the fastest way to develop a certification exam?

An agile Test Development approach allows you to build item banks and publish exams iteratively, significantly reducing the traditional 12-month development cycle.

How do I know my certification exam is valid and credible?

Certification exams must be fair, reliable, and legally defensible, which requires structured exam development, psychometric analysis, and input from qualified subject matter experts. Learn more about our psychometrics services

Can you help us design a certification program?

Yes. Kryterion specializes in custom certification program development built to industry best practices—not off‑the‑shelf templates.

Our design process includes:

- - - Competency modeling & role analysis
    - Certification scope & level definition
    - Assessment strategy (knowledge, performance, or hybrid)
    - Alignment to employer and industry expectations

Ready to Start or Build a Certification Program?

Talk to a Program Growth Expert to explore options—without pressure or disruption.

Talk to an Expert

Talk to an Expert

Whitepapers

How to Market Your Certification Program to Grow Adoption

Talk to an Expert

Launch and Scale Your New Certification Program with Confidence

Certification Program Development From Concept to Launch